Wednesday, April 2, 2008
KENCHII'S MAP POLICY
Kenchii has just adopted a new MAP (Minimum Advertised Price) Policy. I'm including the full policy with this post, but in case you don't want to read the whole thing, I figured I'd give you the basics.
The MAP Policy is put in place to help protect both distributors and Kenchii's reputation. They are trying to create a level playing field, as far as advertising goes, so that pricing doesn't get dumbed down.
What does this mean to you? It's simple. If you print fliers, have a web site, catalog or advertise Kenchii products in any way to the public, you can't show them discounted more than 10% off list.
What this does not mean. This does not mean you can't sell a Kenchii product for less if you so choose, it only means you can't advertise Kenchii products for less than the minimum advertised price. Get it?
How this helps. This will keep catalog companies, online stores and other discount advertising mediums from dumbing down the profitability of the Kenchii line. Personally, think this is a good policy.
The complete policy is below. I've also included a couple of pictures of the new Grooming Shears Kenchii is offering now (click on the pictures for a better view). To find out more, or to see their full line of Grooming Shears, click here. If you have any questions, feel free to call me or you can call Kenchii at 888-453-6244. When the answering service picks up, hit 1 and #.